KFC | Breadcrumbs for Breadcrumbs
Trading emotional crumbs from online dating for KFC.
"Breadcrumbing" is stringing someone along emotionally with no intention to actually date them.
We turned people from victims to winners by substituting their sad breadcrumbs for KFC’s tasty popcorn chicken breadcrumbed with 11 herbs and spices.
When people Google words relevant to emotional breadcrumbing, kfcbreadcrumbs.ca will appear as the first result.
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We advertised where breadcrumbing usually happens - online (dating apps and social media).
