Spotify | Bookify
Young Ones One Show Shortlist (since modified)
Top artists collab in an exclusive album... reading an audiobook.
Challenge: Get the world’s top music app recognized for its often unknown audiobooks.
Insight: Use what people already like about Spotify (listening to their favourite artists) to draw their attention to something else (audiobooks).
Idea: Get Spotify’s top artists to collab in recording an exclusive... audiobook.
Role: Primary Role (Copywriter, Art Director, Designer)
Partner: Secondary Role – Amani Maatouk (Designer, Copywriter)
Teasers
Finally, on World Book Day, the suspense is over